AMMA FW26

Statement Coats, Under $50

Faux fur, fur-collar denim and heated outerwear — priced well below what the same pieces cost elsewhere.

HEATED OUTERWEAR

Warmth You Can Switch On

Three heating zones, powered by any USB power bank. Branded versions cost three times as much.

MATCHING SETS

Finish the Look

Hat, scarf and gloves that actually match — chosen to work with every coat in the range.
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Odette Fur-Collar Denim Coat
Regular price
$49.99
Regular price
Sale price
$49.99
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Aurélie 3-Piece Hat, Scarf & Glove Set
Regular price
$39.99
Regular price
Sale price
$39.99
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Marais Wool Beret
Regular price
$29.99
Regular price
Sale price
$29.99

BUY THE OUTFIT

Coat, Set and Beret — One Order

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$49.99
$49.99
Add to cart
$39.99
$39.99
Add to cart
$29.99
$29.99
Colette Multi-Tone Fur CoatColette Multi-Tone Fur Coat

Why Amma Costs Less

We sell the same winter pieces you find on the big marketplaces — faux fur coats, heated outerwear, matching knit sets — without the layers of resellers in between. That's the whole model, and it's why a heated jacket here is $49.99 instead of $140.

Every piece is chosen for how it looks first and how warm it is second, because a coat you don't want to wear isn't warm at any temperature. Nothing in the range is over $50.

Shop the Full Range

WHAT CUSTOMERS SAY

I nearly paid $140 for a heated jacket on a marketplace. This one does exactly the same thing for a third of the price, and it looks better than the one I almost bought.

Sarah M.

The denim coat with the fur collar gets a comment every single time I wear it. Nobody believes it was under fifty dollars.

Jessica A.

Ordered the hat, scarf and glove set in cream. Everything matches properly, which sounds obvious until you've tried buying them separately.

Emily R.

The knit turtleneck kept its shape after four washes. That alone puts it ahead of the two I bought last winter.

Olivia T.

Shipping was quicker than I expected and the sizing notes on each product page were accurate, which saved me a return.

Sophia W.

Bought the faux fur coat for a wedding and ended up wearing it all winter. Genuinely does not look like a budget coat.

Chloe B.